UNIQLO

We were thrilled to partner with UNIQLO as the much-loved international brand made its Calgary debut at Chinook Centre in the summer of 2023. With a lineup that snaked through the mall and out the doors, this opening was lauded as one of the brand’s most successful North American openings. 

Through a fulsome influencer campaign that included a pre-opening introduction at a trendy Japanese restaurant, carefully selected ambassadors and a lively sneak peek preview, opening day was packed and full of buzz. Since then, we’ve worked with UNIQLO to open two more Alberta stores and put together a variety of buzz-worthy events including a Stampede kick-off party and a spring fashion preview at the National Music Centre.